The printed reverse of a carte-de-visite mount from the studio of Ignatz Reisz, who worked at Hauptgasse 39, today Zmaj Jovina 2. A ribbon banner carries his name across the top over a monogram, and the vignette below shows a glazed studio pavilion, the daylight atelier a photographer of the 1870s worked in. The card addresses three readerships in three scripts: German, Hungarian, and a Serbian block in Cyrillic that names the building for what it is, a glass hall. The line at the foot promises that repeat orders will be taken even years later.
Photographed by Ignác Reisz
About this place
The spine of the old town, running from Liberty Square to the Bishop's Palace. It has been renamed more often than any other street in Novi Sad. It began as the Glavna ulica, the Hauptgasse, was called Magazinski sokak for a period after an uprising, and became Fo utca under the Hungarian administration after 1867 and then Kossuth Lajos utca in the last decades of Austro-Hungarian rule. Between the wars it was Kralja Petra I; it was renamed for Mussolini under the wartime occupation; after the liberation it was Kralja Petra I again, then Marsala Tita, before settling on Zmaj Jovina for the poet Jovan Jovanović Zmaj. The oldest house on it is number 28, Kod belog lava, built in 1720 and among the first two-storey houses in the town. It is pedestrian today, lined with shops, bookshops and cafes. One caution for anyone dating a picture by its caption: the Kossuth name did not stay attached to this street. Miletićeva, the old Lebarski sokak, carried it during the Hungarian occupation of 1941 to 1944, so a Kossuth street postcard has to be dated before it can be placed.
On the card
JGN. REISZ IN NEUSATZ / HAUPTGASSE No 39. / Reisz Jgn. Fénykép terme Ujvidékén / Стаклена дворана / Nachbestellungen werden auch nach Jahren angenommen.
Ign. Reisz in Neusatz. Hauptgasse No. 39. Reisz Ign., photographic hall in Újvidék. Glass hall. Repeat orders will be accepted even years later.
- Date
- circa 1875
- Coordinates
- 45.25627, 19.84710
- Source
- Public online source
- Licence
- Public domain
- Size
- 1559 × 1073 px
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