Passers-by walk along the pavement in front of the Second People's Pharmacy, its name in large Cyrillic capitals across the ground floor of a long building with one upper floor. A Peko shoe shop trades at the left, and at the right a round-arched carriage gateway under a cast-iron balcony opens onto a courtyard with trees. A wooden telephone kiosk lettered TELEFON stands at the kerb with bicycles propped beside it, a man reads a newspaper by the pharmacy window, and tram rails run along the roadway. The building is the hotel on Liberty Square built in 1854 as the Elisabeth, renamed the Queen Mary in 1922 and named the Vojvodina after the Second World War; a pharmacy worked on its ground floor from 1946 until it closed on 1 January 1968.
About this place
The Queen Mary was a single storey hotel built in the classicist manner, with a summer garden that the archive photographed in 1935. This archive's catalogue records that it went up in 1854 for its owner Johann Eigler and first traded under the name Elisabeth, and that it was renamed the Queen Mary Hotel on 9 May 1922, after Marija, consort of King Aleksandar I of Yugoslavia. That change of sign is the ordinary pattern in Novi Sad after 1918, when Habsburg names on streets, squares and businesses gave way to those of the new royal house. Nothing further about the building has been traced beyond the archive's own record.
On the card
Peko / ДРУГА НАРОДНА АПОТЕКА / TELEFON
Peko / Second People's Pharmacy / Telephone
- Date
- 1950s
- Coordinates
- 45.25447, 19.84507
- Source
- Public online source
- Licence
- Public domain
- Size
- 720 × 452 px
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