The newly modernist Klajn building rises sharply above the older pitched-roof houses of King Alexander Street, with Eugen Klein's shop occupying the highly glazed ground floor. Architect Đorđe Tabaković designed the residential and commercial building for merchant Eugen Klajn in 1932, making it one of the earliest major modernist insertions into Novi Sad's historic centre. Its smooth unornamented façade, broad horizontal windows, projecting glazed bays and extensive shopfront glazing contrasted deliberately with the surrounding nineteenth-century streetscape. Klein's business specialised in knitwear, stockings and underwear, and contemporary advertisements describe it as one of the city's principal specialist shops. During construction Tabaković revised the upper part of the design, replacing a planned studio and terrace with an additional residential floor. The building survives at today's Kralja Aleksandra 6.
About this place
The street running off Liberty Square, named for King Alexander I of Yugoslavia and carrying the name still. The archive's cards look along it toward the spire of the Name of Mary Church, with the tram in the roadway and shop awnings down the left side. Under the occupation of 1941 to 1944 the street carried Adolf Hitler’s name, and the archive’s wartime photograph of it is filed here under that period. Under socialist Yugoslavia the street carried the name Ulica narodnih heroja, which a separate street about 120 m south-west carries today, so a caption using that name has to be dated before it is placed. The pin is the OpenStreetMap line of the street itself.
On the card
KLEIN EUGEN
Eugen Klein
- Date
- 1932–1940
- Coordinates
- 45.25417, 19.84420
- Source
- Muzej Vojvodine
- Licence
- Public domain
- Size
- 607 × 980 px
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